Telemarketing is the most interactive marketing medium available. Telemarketing allows you to answer your prospects questions, address their concerns, and overcome their objections.

Telemarketing is the only marketing medium that allows you to adjust your strategy midstream and make any changes at any time necessary to increase results. With telemarketing, you can change both your offer and audience with just one phone call. Telemarketing scripts can be edited with a moments notice and telemarketing calling hours can be adjusted.

Where else can you change your marketing program on the fly? Telemarketing is the only medium that offers this flexibility.

Telemarketing provides you with immediate feedback & valuable information that can be quickly analysed.

Telemarketing consistently outperforms all other forms of marketing and is the most powerful, cost-effective marketing vehicle available today. Telemarketing is a powerful, multi-billion dollar marketing vehicle. It should be part of your marketing plan.

Telemarketing is the only form of advertising that requires an immediate response.

Newspaper and magazine ads, radio promotions, billboards or direct mail demand little or no immediate attention. They can all be ignored. Not telemarketing. When the phone rings, the natural response is to answer it. Rarely do you just ignore it.

Telemarketing provides you with a captive audience the minute the phone is answered.

With telemarketing, you can instantly establish a conversation. It is much easier to get your message across when you engage in a dialogue and questions can be answered. Two-way communication using telemarketing is very powerful, and very productive.

Telemarketing provides you with endless opportunities to increase and better your business.

Telemarketing is the ultimate marketing tool. Some popular outbound telemarketing applications include appointment setting, lead generation, surveys, market research, list cleaning, database update, seminar registration, fund raising, phone sales, and client reactivation... just to name a few.

Lead Generation

Good quality B2B and B2C lead generation and appointment making can be very challenging, but MCM’s highly skilled agents embrace the opportunity and the achievement of providing high quality leads for your company’s products or services.

We understands that every business requirement is unique and therefore information gathering and preparation for a lead generation campaign is of paramount importance.  We can work alone or as an extension to your in-house team but we have to identify your USP and target markets to ensure the success of the campaign. The professional, detailed, initial and on-going training for agents on new campaigns is of vital importance. Extensive product knowledge, company knowledge and motivational training are undertaken on a daily basis and we are constantly looking for any areas of improvement.

We are specialists in providing high quality leads for your company and understand that quality and not quantity of leads is the most important factor in increasing your sales. Impact understands that frequently it can take a number of attempts to speak to the correct person that would have the authority and need for your product or service so our automated diary planner ensures that people are re-contacted when arranged and that opportunities aren’t missed, however many times a call-back is required.

Detailed reports are used for continuously improving results and measuring success and find that sometimes a very small change to an offering can result in increased success.

Please contact MCM to discuss how we can help your business through supplying high quality leads for your company.